Kyle from SGI Property Management discusses how he reduced his need for Adwords. Q: How much has your company spent on cost per click/customer acquisition costs? A: Big picture, over time it has been at least 3 quarters of a million. Our cost for one customer has been as high as $1,500. Q: Now you’ve […]
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How Efficient Is Your In-House Leasing Process?
We took some time this past weekend to ask Missy from SGI Property Management what it was like in their office before they started to outsource their leasing calls. Q:What did your in-house leasing process look like before you started using a third party company to outsource? A: We had three staff members who were […]
Tell Your Staff to Lose Their Cell Phones After Hours!
Darrenhunter.com recently administered a valuable PM discussion on why it is crucial that PM staff not take any work related calls after hours. Find Darren’s full article HERE. Here are some of his findings: Ditching cell phones after hours… Improves Team Morale. Turning work phones off after hours and on weekends allows your team to […]
Do You Have Someone Who Can Come Shoot My Marketing Videos For Me?
Implementing video walkthrough tours for marketing may sound like a daunting task. When most of us think of marketing videos, we think of multiple takes, editing, stitching, uploading…. Let’s be honest, it sounds like a time consuming, pain in the neck. One of the most frequently asked questions I hear when speaking to someone inquiring […]
Why You Should Do Videos for Your Marketing and Inspections
Megan Breen discusses the benefits of using videos for marketing in your property management business. 1) Marketing Cuts your time-on-market SEO benefit Saves you time! When a potential renters previews the property via video, you can reduce the number of wasted trips to show the property only to find out they don’t like the layout. […]
The Many Benefits of a Company Introduction Video
Adding a short company introduction video to your website can have multiple benefits. Build trust – Potential clients can see the person they will be dealing with, and this adds a level of trust to the relationship. They may feel more comfortable handing over their investment property management to you vs a “faceless” company. This […]