Blog Articles

I have consistently preached for years that video can really give your site a SEO boost. Take a few minutes to read the article "Does Search Engine Optimization Even Matter?" Marcus Sheridan from Sales Lion explains how they have started encouraging their clients to use video to improve their search ...

Where do we even begin? Talk about setting yourself apart from the competition. Melbourne Real Estate has gone above and beyond just “implementing video” and is giving the people what they want! Back in May 2012, these guys started using our services to aid them in implementing promotional videos and ...

Who is handling your leasing calls and what else are they responsible for? If your staff is responsible for administration work, screening tenants and showing your vacancies, something important is going to be thrown on the back burner when call volume goes up. I recently “secret shopped” the leasing lines ...

Having the Prospect “Request More Information” Upon Inquiry If your prospects' only option is to fill out a form and leave an email and phone number when they are interested in a property, they’re very likely to move forward with their search elsewhere. Even if they do fill out their ...

We talked to Kyle from SGI Property Management, and asked him what differences he saw at SGI’s office when they found a more efficient system for handling leasing. Q:What was it like when you did your leasing process completely in-house? A: It was hectic. We had a fair amount of ...

Kyle from SGI Property Management discusses how he reduced his need for Adwords. Q: How much has your company spent on cost per click/customer acquisition costs? A: Big picture, over time it has been at least 3 quarters of a million. Our cost for one customer has been as high ...

We took some time this past weekend to ask Missy from SGI Property Management what it was like in their office before they started to outsource their leasing calls. Q:What did your in-house leasing process look like before you started using a third party company to outsource? A: We had ...

Darrenhunter.com recently administered a valuable PM discussion on why it is crucial that PM staff not take any work related calls after hours. Find Darren’s full article HERE. Here are some of his findings: Ditching cell phones after hours… Improves Team Morale. Turning work phones off after hours and on ...

Implementing video walkthrough tours for marketing may sound like a daunting task. When most of us think of marketing videos, we think of multiple takes, editing, stitching, uploading.... Let’s be honest, it sounds like a time consuming, pain in the neck. One of the most frequently asked questions I hear ...